The World Trade Organization Essay -- essays research papers

World Trade Organization (WTO) Â Â Â Â Â The World Trade Organization (WTO) is the main worldwide global association managing the principles of exchange between countries. The objective is to help makers of products and enterprises, exporters, and merchants direct their business. The World Trade Organization appeared in 1995. One of the most youthful of the worldwide associations, the WTO is the replacement to the General Agreement on Tariffs and Trade (GATT) built up in the wake of the Second World War. The World Trade Organization exists to guarantee that exchange between countries streams as easily, typically and openly as could reasonably be expected. It gives and manages the legitimate issues which administers world exchange now . Â Â Â Â Â The authoritative reports of the WTO investigate this thought and the individual commitments of part nations. Buyers and makers realize that they can appreciate safe supplies and more prominent decision of the completed items, segments, crude materials and administrations that they use. Makers and exporters realize that outside business sectors will stay open to them. The outcome is additionally a progressively prosperous, tranquil and responsible monetary world. Exchange erosion is set into the WTO's settlement procedure where the attention is on deciphering understandings and duties, and how to ensure that nations' exchange strategies work together. At that point, the possibility of issues overflowing into political or military circumstances is reduced. By bringing down exchange boundaries, the ...

The migration of people to cities is one the biggest problems facing the world’s cities today free essay sample

The movement of individuals to urban communities is one the most concerning issues confronting the world’s urban areas today. Examine the primary driver. What arrangements could be utilized to handle the circumstance? These days, the issue of urbanization is more much of the time talked about than any other time in recent memory because of its expanding impacts on lives and on the earth. A great many people won't contend the way that living in a city is simpler in general than living in the nation. Notwithstanding that reality, numerous ages have lived in rustic settings by decision throughout the decades. The quest for a superior way of life, training and higher human services are the primary driver of movement to urban zones. Numerous individuals trust that on the off chance that they move to live in a major city they will secure more lucrative positions. Be that as it may, mass movement to urban areas causes more prominent rivalry for occupations and this lead to underemployment. Others need their youngsters to improve instruction and frequently high-positioned schools or colleges with very much prepared instructors are in the city. We will compose a custom article test on The relocation of individuals to urban areas is one the most serious issues confronting the world’s urban communities today or then again any comparable point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page In addition, the extension of urban communities frequently prompts natural issues, for example, contamination. To take care of the movement issues there are various arrangements. One of the potential answers is to improve the personal satisfaction in the open country. Government could put resources into building clinical offices and schools. Media can likewise be utilized to advance a sound and tranquil life in the open country. Another approach to draw in individuals to remain in rustic zones is making greater business openings. By doing this, numerous individuals will decide to remain in the open country. To close, in view of urbanization the crude excellence of rustic life is blurring into obscurity. Persuading individuals to live in the wide open may appear as a troublesome errand, however on the off chance that for once we get away from the bluntness of the city and find the staggering spots, covered up in the overlooked pieces of our nation we may very well acknowledge what we are absent.

5 Steps for Turning Your Paper from Good to Great

5 Steps for Turning Your Paper from Good to Great (0) So youve finished writing your essay. Now you can breathe a sigh of relief, close down your computer, and head out to celebrate with friends, right? Right! But after youve enjoyed that movie or milkshake, take a few more minutes to give your paper a final look before you hand it in. Doing so could help you avoid critical errors or weak organization that could eat away at your grade. Reread the assignment Its easy to get carried away when writing an essay. Youve had an idea that youre excited about, the words start to flow, and soon youre congratulating yourself on a job well done. However, while being grabbed by an idea is great, writing in the throes of inspiration can also mean mistakes. These could include not actually answering the question or interpreting the essay prompt properly, including information that isnt relevant to the prompt, or being so focused on getting it done that you dont include enough content to support your argument fully. Make sure to check your essay against the original assignment and ask yourself: Does my paper truly and completely answer this question? Perfect the pacing Getting the pacing wrong could mean an essay thats rambling, disjointed, lacking in essential detail, or just not engaging. Check that your paper is properly paced and book-ended by a clear introduction and conclusion. As a general guide, the introduction and conclusion should each form around a fifth of your essay, with the essay body making up three-fifths. Check that your word count roughly fits these margins to get a perfectly paced essay. If it doesnt, consider whether a section has too much detail or not enough. In the case of a long introduction, for example, is all of the information necessary? If so, should some of it be in the first paragraph of the paper body instead? A simple edit is often all thats needed to correct pacing problems, resulting in an essay that flows much better. Correct simple mistakes Thoroughly proofreading can help ensure your essay is free of grammar, punctuation and spelling mistakes you might have missed the first time. Nothing’s worse than losing points for small errors! So take the time to reread your essay with fresh eyes, or ask a friend or writing tutor to take a pass. Citations can be the trickiest part of formatting. Make sure you’re citing in the correct style for your subject. If you’re unsure, ask your teacher, professor or TA. MLA style (Modern Language Association) and APA style (American Psychological Association) are among the most popular styles, with the former favored by humanities subjects and the latter favored by science subjects. Formatting guidelines for APA, MLA and Chicago style format can be found online, if your teacher doesn’t provide them. Avoid plagiarism Its vital that any material you quote or paraphrase within your essay be properly referenced using the required citation format. Failure to reference your sources, even unintentionally, amounts to plagiarism, which can lead to a failing grade or an even more severe sanction from your school. When you check your essay, remember that even ideas that you havent directly quoted need to be referenced. Look back through your source material or your notes as you check your essay. This will enable you to clearly see if youve used any material unintentionally, without referencing the source. Actually creating the citations for a works cited page (or an annotated bibliography) should be the easy part. After you’ve verified the correct citation style for your class, make sure you have all the required information, then feed that information into the EasyBib citation generator. Youll also need to create in text citations that correlate to the full citations listed on your works cited page. Learn for next time Hopefully, the above final checking process should result in a good grade. But whatever the outcome, use it as an opportunity to gather feedback and make improvements on your next essay. If youre disappointed with your grade, or dont understand the feedback your teacher has given you (or if they havent given any), dont be afraid to approach them to discuss where you went wrong and how you can prevent losing points in the future.

Transatlantic Declaration, New Transatlantic Agenda, And...

The United States has formally maintained diplomatic relations with the European community since 1947 when the US and many European states were founding signers of the General Agreement on Tariffs and Trade (GATT). The agreement was designed to provide an international forum that encouraged free trade between member states by regulating and reducing tariffs on traded goods and by providing a common mechanism for resolving trade disputes. The WTO replaced GATT as the organization overseeing the multilateral trading system in 1994, and now consists of 144 member states. There are three recent landmarks observed by the European Commission: the Transatlantic Declaration, New Transatlantic Agenda, and the Transatlantic Economic Partnership. In 1990 the Transatlantic Declaration was adopted, laying down the principles for greater EU/US consultation and cooperation in the fields of economy, education, science, and culture. In 1995 the New Transatlantic Agenda (NTA) and the EU/US Joint Action Plan were adopted, providing a framework for partnership under four platforms: promoting peace, stability, democracy and development around the world; responding to changes; contributing to the expansion of world trade and fostering closer ties; building bridges across the Atlantic Ocean. The Transatlantic Economic Partnership (TEP) was formed in 1998 to tackle technical barriers to trade and stimulate multilateral liberalization. This is to be done by integrating labor, business,Show MoreRelatedThe European Union and the U.S.A. Essay802 Words   |  4 Pagesthink i t is the three combined together. Depending on the situation, whether economically, politically, or military, the European Union has acted as a threat, competitor or a partner to the United States. This could be demonstrated using different economic, political and military examples. First, lets look at the role and involvement of the United States in the Formation of the European Union. The United States has maintained diplomatic relations with the European Union since 1953, when the firstRead MoreTrade Between The Us And The Eu1461 Words   |  6 PagesTrade between the US and the EU leaves a ripple effect, not only through their own economies, but throughout the world economy, given that these are two of the world’s wealthiest nations. â€Å"The transatlantic economy is the largest and wealthiest market in the world, accounting for over 50 percent of world GDP in terms of value and over 40 percent in terms of purchasing power.† Years of trade between these two giants has demonstrated the mutual benefits of trade and has set the standard for both developedRead MoreTrade Relations the EU and the USA603 Words   |  2 PagesIn 1990, the Transatlantic Declaration formalized relations between the EU and the US. Five years later, the New Transatlant ic Agenda outlined a new framework for those relationships, including four areas for joint action: promoting peace, stability, democracy, and development; responding to global challenges; contributing to the liberalization and expansion of world trade; and improving communication and ensuring a long-term commitment to our partnership. The Transatlantic Economic Council (TEC)Read MoreEU Trade and Development Policies7100 Words   |  29 Pages The European Union’s Relations with Australia and New Zealand†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦21 10. The European Union and USA†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..22 11. The European Union and Latin America†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..23 12. Conclusions†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦23 13. Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..24 2 1. The Common Commercial Policy The relationship between trade and development is a complex one. While trade is not a guaranteed route to economic growth for developing countries, evidence suggestsRead MoreThe History Of Preferential Trade Agreements Essay2119 Words   |  9 Pagesthe French market to British manufacturers, stimulating a series of liberalising trade agreements among the European countries. In 1930, the Netherlands, Denmark, Norway and Sweden established the Dutch-Scandinavian Economic Pact as a means of protecting themselves from economic crisis. Later, the United States enacted the Reciprocal Trade Agreements Act in 1934 to conclude trade agreements with country with Latin American countries, Canada and the United Kingdom. After World War II, The establishmentRead Moreâ€Å"Implicit† and â€Å"Explicit† Csr: a Conceptual Framework for a Comparative Understanding of Corporate Social Responsibility13330 Words   |  54 Pagesdoes this mean that, hitherto, non-U.S. corporations have neglected their social responsibility? Second, if â€Å"CSR has won the battle of ideas,† as even The Economist skeptically commented (Crook, 2005), why has it only now entered non-U.S. business agendas? We investigate these puzzles through two research questions. First, comparatively, why have U.S. corporations long made explicit their attachment to CSR, whereas European business responsibility to society has tended to be more implicit such thatRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesAutotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and Culture in Recent America Joanne Meyerowitz, ed., History and September 11th John McMillian and Paul Buhle, eds., The New Left Revisited David M. Scobey, Empire City: The Making and Meaning of the New York City Landscape Gerda Lerner, Fireweed: A Political Autobiography Allida M. Black, ed., Modern American Queer History Eric Sandweiss, St. Louis: The Evolution of an American Urban Landscape Sam WineburgRead MoreGlobalization and Its Impact on Malaysia13672 Words   |  55 PagesIf youre totally illiterate and living on one dollar a day, the benefits of globalization never come to you. Jimmy Carter In the US, most progressives start to see the differences between internationalism and economic globalization. David Korten It has been said that arguing against globalization is like arguing against the laws of gravity. Kofi Annan People have accused me of being in favor of globalization. This is equivalent to accusing me of being in favor of the sun rising in the morningRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesfurniture giant News Corporation – corporate logic and corporate management in a worldwide media business. CRH – impressive international growth of an Irish company driven from a ‘lean’ corporate centre. Numico – difficulties with diversification for a Dutch nutritional products company. AIB – competing in the global banking industry: the challenges for a mid-size bank. SABMiller – an African brewer takes on the world: learning to thrive in difficult circumstances. MacPac – from a New Zealand start-upRead MoreCase Study148348 Words   |  594 Pagesexamples and those at the end of each chapter. Preparing to teach the case studies. Using the videos. Using the Exploring Strategy website. The next two sections are intended to be of particular use to teachers who are relatively new to teaching strategy or are designing new courses. Experienced teachers may wish to pass over Sections 3 and 4. 3. Planning Your Approach This section provides some general guidance on how the design of a strategy course can be varied to meet the requirements of the

The Clash Of Soldier s Duty - 1646 Words

Angela Keyu Lu Prof. Beirich History 202B June 1, 2015 The clash of Soldier’s Duty As a soldier in the military, follow commander’s order is their duty. Regardless of what soldiers were thinking about the war, as long as they put on the uniform, they are the soldiers, they are the one that fight for their people and their country; they have to follow their commander’s direction and order. Many soldiers choose to participate in the war due to their family needs, but later, after their training period in the military, they started to build their sense of duty and have an image of what they are going to do in this war, however, they often ignore the reality hidden behind the war. Both Bloods, Black Veterans of the Vietnam War: An oral†¦show more content†¦Although the marine did not tell the reason why soldiers have to kill Vietnamese, Edward believed what marine told him. However when Edward actually fought in the war, he found out that those who he killed are innocent women and children. Edward’s sense of duty is to follow the order of the commander to fight for stop the spread of communism and also to kill the soldier of offensive communism army, however in the reality, he and his company killed many of the innocent people. He mentioned how once during the war, â€Å"A little girl screamed. I went inside the door. I’d done already shot her, and she was on top of the old man. I killed an old man and a little girl in the hut by accident. † Edward want to explain to someone but everyone was there to justify his actions and said it is not his fault, however, Edward does not want to hear it and all he wants after this is to go back home (Terry 42). Soldiers are not supposed to kill the innocent people who are the elder, women, children and without weapons. Once soldiers were there in the village to fight to free the Vietnams from being attacking by communism, soldiers should protect the innocent villagers instead of killing them. However in the reality, American soldiers, including Edward, were demons to Vietnamese people because of the indistinctive attacks toward everyone they saw. Edward’s duty is to fight in the war and follow his commander throughout,

The performance of this sector Free Essays

Bangladesh are primarily an agrarian economy. Agriculture is the single largest producing sector of economy since it comprises about 30% of the country’s GDP and employing around 60% of the total labor force. The performance of this sector has an overwhelming impact on major macroeconomic objectives like employment generation, poverty alleviation, human resources development and food security. We will write a custom essay sample on The performance of this sector or any similar topic only for you Order Now Meeting the nation’s food requirement remains the key-objective of the government and in recent years there has been substantial increase in grain production. However, due to calamities like flood, loss of food and cash crops is a recurring phenomenon, which disrupts the continuing progress of the entire economy. Agricultural holdings in Bangladesh are generally small. Through Cooperatives the use of modern machinery is gradually gaining popularity. Rice, Jute, Sugarcane, Potato, Pulses, Wheat, Tea and Tobacco are the principal crops. The crop sub-sector dominates the agriculture sector contributing about 72% of total production. Fisheries, livestock and forestry sub-sectors are 10.33%, 10.11% and 7.33% respectively. Bangladesh is the largest producer of Jute. Rice being the staple food, its production is of major importance. Rice production stood at 20.3 million tons in 1996-97 fiscal year. Crop diversification program, credit, extension and research, and input distribution policies pursued by the government are yielding positive results. The country is now on the threshold of attaining self-sufficiency in food grain production. Land Use by Agriculture Government has the primary responsibility of ensuring optimum use of land. Although land is a privately owned property in general, its use has to be compatible with the overall social goals and utility. Moreover, it is important to consider that the interests of small and marginal farmers and the sharecroppers are protected, as they constitute the majority of farmers. Following steps will be taken to ensure planned utilization of land for crop production: Land zoning programme will be taken up by the Soil Resources Development Institute SRDI) on a priority basis. Integrated approach of SRDI will be further strengthened for this purpose. To ensure maximum utilization of land, bottom up planning through people. Participation and its implementation will be started from the mouza or village level. In most areas the same land is suitable for more than one crop. Therefore, farmers will be encouraged to grow more profitable crops as an alternative to only rice-rice cropping pattern. Fertile agricultural land is going out of cultivation due to its use for non-agricultural purposes such as private construction, house building brickfield, etc. Appropriate measures will be taken to stop this trend in the light of the Land Policy of the government. Maximum utilization of land will be ensured through promotion of inter-cropping with the main crops. Acquisition of land in excess of requirement for non-agricultural purposes will be discouraged. Programmes will be taken up to motivate the landowners not to keep their land unused without any acceptable reason. Appropriate measures will be taken in the light of the Land Policy so that the interests of small and marginal farmers and the sharecroppers are protected and that the agricultural land is not kept fallow for a long period. Â   How to cite The performance of this sector, Essays

Brand Equity and Loyalty Management

Question: Discuss about the Brand Equity and Loyalty Management. Answer: Introduction: The term brand exploratory provides an in depth analysis of the reputation, position and the brand image of a company in context to the customers. These factors are highly impactful on the success of any organization (Ju-Pak, 2013). The analysis of these aspects would help in identifying the current position and significance of the company in the customers minds (Roy Banerjee, 2007). Consumer Awareness LEGO is a huge toy manufacturing company which has gained huge fame and recognition in the same field. None of the kids grow older without playing with the LEGO toys and thus the brand awareness of the company is extremely high and widespread. LEGO is famous in a cross generational and global way. Due to its amazing strategies for marketing and promotion, the company has managed to gain the attention of a lot of consumers, making it become a brand having brand recognition and awareness high than Ferrari (Lee et al. 2011). The national tours, the launch of the LEGO movie, the LEGO themed video games and various LEGO products has contributed highly in getting the LEGO toys marketed widely and achieving customer awareness on a very significant manner. The company constantly keeps working for increasing its brand awareness and for getting more customers. The latest step of the company to grab a number of customers was to develop an online selling place for the LEGO toys. The company even developed an interactive platform for communicating with the customers. This made a huge contribution in the companys brand awareness, making it a reputed and renowned brand (Juntunen et al. 2011). Brand association The brand awareness and brand association go hand in hand (Richard et al. 2016). If the brand is highly reputed and known, the brand association is also high. Brand association is the impact of the company on the customers. The company has a huge association in the customers minds due to its interactive and fun games and toys (Chao et al. 2015). If people would hear the word Lego, even today they would imagine the LEGO blocks and the amazing cars and houses that were built by the colorful LEGO blocks. This states that the brand association is quite high where the customers remind of the company due to the amazing and fun toys produces by LEGO. The company constantly keeps on working on the packaging and design of the toys which can leave a deep print of the LEGO products in the customers minds (Alkilani et al. 2013). Competitive positioning Being such an amazing and huge brand, the company enjoys quite a monopoly and his market share in various countries. It is very tough to beat this company in terms of toy production. Along with being the oldest and trustworthy developer of the toys, this company has also been one of the evolving and changing company which adapts new tactics an strategy to compete in the market and sustain with a high market share (Richard Bagozzi, 2011). Companies like Oxford toys, Mega blocks, etc. can be a competition to the company, but the imitative to start online sales, and the company can beat all the competitors and potential threats of the market and secure its position (Alkilani et al. 2013). SWOT analysis The key tool that is being widely considered while analyzing the brand and the strategic approach of the product fits in the SWOT analysis. The SWOT analysis of the brand considers the internal and the external analysis that can be felt towards the acceptance of the product by the consumers. The strengths, weaknesses, opportunities and threats of the Lego Brand can be elaborated as per the competitive advantage and the brand positioning. Strength in the SWOT analysis of the company includes the incorporations of special features that can help to develop young children by initiating the recognition of the key skills and the knowledge regarding a particular event or a product that emphasizes the overall feature of the product. The brand name is very much strong and therefore it has mostly been recognized in more than 55 countries with their products and features, this is an effective feature which can be considered. To demonstrate the modern car, many places use the Automoblox concept that helps to assembly and demonstrate young children. The brand name is so strong and so is the product portfolio of the company which is the benefit when there is a competitive advantage which is met in the global industry. The most attractive among are the tourist destination that includes theme parks through which brand name, can be recognized (Luk et al. 2013). The Lego brand has now even extended its services to the TV, video games and as such the movies which give a tough competition to rivals. Weakness of Lego Brand consists of the limited product which is the main concern, still the company is trying hard to compete with the rivals by applying their strategy in this concern. Intense competition is also the main weakness wherein the high brand rivals have strategies to formulate their goals and occupy the market position in the market that consists in online gaming. The opportunities that the brand has includes competition that can be organized in reputed schools where students get direct assistance when it comes to demonstrate the product with its skills. The brand segments can be considered, whereas diversifying the product segment is important. Branding is the concept that needs to be followed so branding exercises should be the new segment of change (Chao et al. 2015). Threats of the company are majorly the products and the competitors. The competitors include Meccano, VTech, Automoblox and Leapfrog. These are a type of external risks that can be analyzed while taking into view the main objective of the company. Recommendation There are certain solutions that fit around while analyzing the companys position and this shows that a strategic approach to build brand awareness with an idea for marketing mix can be applied. Strong community can be applied while the brand awareness strategies may reveal Legos product channels and the concerned business operations that are essential while using competitive strategy. Marketing mix tools such as promotions, discounts, and coupons creates a greater impact while the online and offline initiatives can be taken that increase the reactions of the consumers such as parents and children (Rappaport, 2008). In the toy market, what seems to be essential is even the financial success that has a predominant factor which impacts the parents to buy toys and this is critically managed by the management team. Conclusion While considering the position of Lego in the market, there was an argument that states that the internal sources of the company is strong, whereas the external factors are failed to be responding to the change in the market condition. The results seems that there is a lack of strategic marketing approach and creating a brand awareness which is felt through competition and brand exploratory. There are issues that are related when it comes to the weaknesses and threats of the company. Whereas, the SWOT analysis presents the companys position and the recommendations that can be applied while creating a strategic glow with brand awareness and technological innovation and creativity. References: Alkilani, K., Ling, K. C. Abzakh, A. A. (2013). The impact of experiential marketing and customer satisfaction on customer commitment in the world of social networks. Asian Social Science, 9(1), 262-270. Chao, R.-F. Wu, T.-C., Yen, W.-T. (2015). The influence of service quality, brand image, and customer satisfaction on customer loyalty for private karaoke rooms in Taiwan. The Journal of Global Business Management, 11(1), 59-67. Juntunen, M., Juntunen, J. Juga, J. (2011). Corporate brand equity and loyalty in B2B markets: A study among logistics service purchasers. Journal of Brand Management, 18(4), 300-311. Ju-Pak, K.H. (2013), Content dimension of Web advertising: a cross-national comparison, International Journal of Advertising, 18, pp. 207-31 Lee, M. S., Hsiao, H. D. Yang, M. F. (2011). The study of the relationships among experiential marketing, service quality, customer satisfaction, and customer loyalty. The International Journal of Organizational Innovation, 3(2), 353-379. Luk S., Chan, W. Li, E. (2013), "The content of internet advertisements and its impact on awareness and selling performance", Journal of marketing management, 18(7/8), pp. 693- 720 Rappaport, S. D. (2008) Lessons from Online Practise: New Advertising Models, Journal of Advertising Research 2007, pp. 135-141, Richard, P. Bagozzi, R. (2011). Implementation of marketing strategy,Journalofmarketing 12(2), pp. 127140 Richard, W. Olshavsky Donald, H. (2010). Importance of marketing strategy? Journal of marketing, 13(2), pp. 93100. Roy, D. Banerjee, S. (2007). Caring strategy for integration of brand identity with brand image. International Journal of Commerce and Management, 17(1/2), 140-148.